Prefabrication, modularization, offsite and industrialized construction are increasingly being used as strategies to address mounting supply chain challenges, labor shortages, and escalating costs. The market for factory-based construction continues to raise in the U.S., especially in muti-family housing, as developers seek alternatives to conventual delivery models. The approaches are also evolving. This type of construction changes the planning and procurement processes, and therefore the scope of various projects team members. This webinar examines how the role of the architect is changing to meet the demand of offsite construction workflows.

Presented by architecture academics and consultants at MOD X, who are experts in offsite and modular construction, the session will begin with a discussion of market drivers and an overview of modular systems. It will then shift to four personas or archetypes representing the roles architects are playing in this changing construction landscape. The personas will be illustrated with case studies of contemporary practicing design professionals in the U.S. who are leading the practice of offsite construction and leveraging its value in unique ways. Their stories characterize the offsite design sector and the role of design teams in the future of modular construction.